One of the key challenges European businesses and industry face when trading in Europe, is the incomplete online and offline single market.
While EU businesses enjoy free movement of goods, services, workers and capital, and while the EU legal regime theoretically ensures consistency between the laws of its various member states, there remain noticeable differences between the countries in terms of national regulations and culture.
During this legislative term, EU policymakers focused on strengthening the digital single market in the fields of connectivity, eCommerce, media, trust and security, data and eGovernment.
The abolition of geoblocking is one of the tangible results of the close cooperation between the EU institutions in order to improve the digital single market.